The sheer number of ecommerce development tools available is mind-boggling. Getting your online store up and running can be a daunting task, with everything from shopping cart software to marketing automation tools to consider. With over 5 years of ecommerce experience and over a decade of internet marketing experience, I know what products work. The problem is that not every product is appropriate for every type of store or person. It's difficult to tell which things save time and effort and which are a waste of time and effort.